Posts Tagged With: the reel Baja

the reel baja identity


© 2012 copyright jeff debrown

This is my latest fly fishing logo that I just completed for friend and guide, Jeff deBrown of The Reel Baja fly fishing outfitters. We wanted to create a mark that was simple and clean. I always believe less is more when creating an identity. We chose the rooster fish simply because it is, in my opinion the poster child for a trophy catch on fly, especially from the surf, which separates the men from the boys. If feel the need to meet a rooster fish face to face give Mr, deBrown a ring.

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